Consulting Services
Strategic Business Planning
Cambridge Healthtech Associates’ (CHA) strategic business planning & valorisation services facilitates academic institutions, research centers and start-up companies the ability to obtain funding, by ensuring that the funding request is backed by a strategic business plan that includes robust data-supported market models, insight from key industry, academic, and governmental decision makers, and a compelling vision for how providing resources will advance the funding authorities' underlying mission.
The Challenge
Organizations in the early stage development of innovation seek funding from a variety of European Union governmental authority sources. One of the challenges to obtaining funding is the complex nature of the innovation often makes it difficult to communicate its value proposition. A funding authority will find it nearly impossible to provide the requested funds in these situations.
Proven Success
To date, we have successfully assisted our clients in obtaining funding through these services, including the recent grant of €25 million to the Netherlands Toxicogenomics Consortium (NTC), led by Jos Kleinjans at Maastricht University.
The CHA Process
CHA Strategic Business Plan/Valorisation Process
CHA undertakes a focused effort supporting the development of a strategic business plan aligned with decision-making milestones. We focus on three areas where CHA’s combination of market access, external third-party objectivity, and specific expertise add the most value.
Market Opportunity Characterization
Provides quantitative and qualitative research performed by CHA, including interviews with key executives and scientific leaders within industry, leading researchers, and discussions with regulatory authorities.
Defining Collaborative Models
Facilitates collaborative partners for innovation initiative and ensures equity and value for all collaborators.
Articulating a Compelling Investment Case
Presents data, insight, and modeling created through the research process within a logical and compelling vision for how the initiative aligns with the funding authorities underlying mission.
Innovation Acceleration Services
In some cases clients may not be in need of a comprehensive strategic business plan, but may instead have some specific areas of uncertainty they would like to better characterize. CHA can also address these more limited needs through a variety of more limited market research methodologies. For those clients, CHA offers innovation acceleration services.
Please contact us for more information about CHA's consulting services .